Top 10 Sales Drivers for Small Business

Please join Peter Barry, Fractional Sales Leader from Salescraft Advisory, as he walks small business owners through the ten most critical drivers of sales growth.

These drivers include a defined sales strategy and clear goals in addition to building a compensation plan and implementing proper sales management.

This workshop is designed to resonate with small business owners who are experiencing common sales challenges such as flat or declining revenue, unpredictable pipelines, or over-reliance on the owner to drive results.

Peter is a Fractional Sales Leader and Sales Xceleration Advisor with 25+ years building, scaling, and optimizing commercial organizations for small and mid-sized businesses. Expertise spans team sales builds, go-to-market strategy, sales infrastructure design, CRM implementation, and team recruitment. Most recent engagement scaled annual recurring revenue from $12M to $70M over four years, grew enterprise valuation from $45M to $765M, and delivered a 17x EBITDA exit.