Intellectual Property Fundamentals: Trademark, Copyright, and Trade Secret

Many business owners don’t realize how much intellectual property they own and have created! Let's identify your "Secret Sauce" and lock the kitchen door. Your brand name, customer list, business strategies, products, services, and unique processes are your most valuable assets. We explain how to prioritize your IP spend: when to file for a federal trademark, how copyright protects your work and products, and, most importantly, how to use Non-Disclosure Agreements (NDAs) and licenses to protect your trade secrets and intellectual property.

The speakers will be John S. Pothier and Dylan C. Barrett of Embedded Counsel, PLLC