Massachusetts Small Business Development Center Network

Target Marketing

Apr

2021

Thu 10:00 AM to 11:00 AM

Online

Facilitated by MSBDC Northeast Regional Office

Topic: Marketing and Sales

Make every dollar you spend on marketing your business count. This workshop will focus on how to target your ideal customer. Identifying and engaging your target market can be done using several methods like surveys, questionnaires, focus groups, and in-depth interviews. One of these methods may be just what your business needs.

Fee: No Cost

A partnership program with the U.S. Small Business Administration and the Massachusetts Office of Business Development under cooperative agreement SBAOEDSB240073-01-01 through the University of Massachusetts Amherst, Isenberg School of Management. SBDCs are a program supported by SBA and extended to the public on a non-discriminatory basis. SBA cannot endorse any products, opinions or services of any external parties or activities. By contacting our office and requesting at least two weeks in advance, every attempt will be made to reasonably accommodate persons with disabilities and those who need translation services.