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Massachusetts Small Business Development Center

Unlock the Power of AI for Small Business Marketing

Oct
15
2025
Wed, Oct 15 9:00 AM to 11:00 AM
Topic: Marketing and Sales

Unlock the Power of AI for Small Business Marketing Hands-On Workshop with Rob DelMastro, Regional Director, Massachusetts SBDC - Berkshire Region

Are you a small business owner looking to stay ahead of the curve in today’s fast-changing digital landscape? Join us for an interactive, hands-on workshop where you’ll learn how to harness the power of AI tools like ChatGPT and Microsoft Copilot to supercharge your marketing efforts.

What You’ll Learn:

How AI can help you create compelling marketing content in minutes Real-world examples of AI-driven strategies for small businesses The art of prompt engineering – how to talk to AI to get the best results How to use AI to brainstorm campaigns, write emails, generate social media posts, and more

Bring Your Laptop – Get Personalized Guidance This is not a lecture – it’s a working session! You’ll bring your own computer and engage directly with AI tools during the workshop. Rob will guide you through a series of curated prompts and exercises designed to help you market your business more effectively.

Who Should Attend:

Small and micro business owners Entrepreneurs and solopreneurs Anyone curious about using AI to grow their brand

About the Presenter: Rob DelMastro is the Regional Director of the MSBDC Berkshire Region and a seasoned business advisor with 30 years of experience in technology and entrepreneurship. Rob brings a practical, no-nonsense approach to technology and marketing that’s perfect for small business owners.


Fee: No Cost

Phone: 413-545-8070

Location

Berkshire Innovation Center
45 Woodlawn Avenue Pittsfield, MA 01201